Negative content can be unexpectedly damaging for a company or individual reputation worse than what the author often even realizes. Whenever your potential audience looks at the search results, they will believe what they notice because, for most of the world’s population, Google is the most reliable source of information. Even if the information is fake, people would believe it because it is available there and ranks higher. If you are also a victim of negative publicity, then believe my dear friend you are in real trouble. It won’t impact just your current revenue and business status but will also be a deciding factor for the future leads coming your way. Therefore, it is more than important to have someone to work on your reputation so that you can remove negative content from the internet.

Sometimes removal or elimination of such damaging is possible online content; however, at times when removal doesn’t work, it must be pushed down or suppressed. Degradation of any individual or any business’s reputation starts with as soon as you get any bad or negative review, article, or blog post. These negative results are easily visible with your name in the search engine results. Google will always try to serve accurate information about a business to the people looking for it. If any shocking, rumor or negative comment is in the search results and seen on the top, the customer won’t be able to develop trust in you.

One must be proactive rather than hyperactive when it is about online reputation, because one wrong move, can destroy your yearlong efforts leaving you in a mess that you can never repair.

How do suppress the negative search results?

The path to the suppression of fake search results lies within the creation of positive and effective content. The suppression of negative content is possible by replacing the negative content with publishing the positive one which means publishing more content containing info about your brand.

1. Create high-quality content – You can begin by creating positive content such as blog posts, guest posts, etc based upon the strategy ensuring to maintain the relevancy of your brand, followed by SEO-friendliness, proper competitor analysis, and appropriate keyword usage.
2. Participation in online conversation – You should actively participate to respond to the comments and reviews shared in context to your business on social media platforms, review sites, or other business listing sites. Such websites mostly appear on the front pages of Google searches, therefore it is important to have a positive impact on such platforms. You can solve the grievances of your customers by interacting and requesting them to remove the negative feedback once they are happy with your offerings.
3. Remove results you control – Try to remove search results that you found is under your control by you such as negative images on the social media platforms for your profiles. It might take some weeks to show improvements for the deleted images or results. But if you have removed the images, they won’t open on clicks.

It is important to suppress negative search results because otherwise, it will badly affect your business. Even a single negative review, comment, or result is enough to cause a bob in your audience’s faith in you. Thus if you want to attain a positive online reputation you have to really work hard and smart at the same time to bury the negative results beyond the third page of a Google search. So try to push your results as down as possible. If you get to succeed in the mission to delete negative comments from Google or even push down search results with the help of any ORM company, nothing can stop you from creating a good image.

This will not just recover from your bad image but it will also bring a positive reputation down the way and serve you long-term results benefitting your business.